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High Noon recalls Celsius energy drink cans
High Noon is recalling some Celsius energy drink cans labeled as non-alcoholic due to a packaging error.

High Noon is recalling packs of Celsius energy drinks that contain vodka seltzer instead.
High Noon recalls mislabeled Celsius energy drink cans
High Noon is recalling specific packs of its vodka seltzer beach variety due to a labeling error. Some cans were incorrectly marked as non-alcoholic Celsius energy drinks, raising concerns about unintentional alcohol consumption. The U.S. Food and Drug Administration announced this recall, stating that affected cans have a silver lid instead of a black one. These items were distributed in several states including Florida, New York, and Virginia. The recall affects two specific batches of the product, which were shipped to various retailers and consumers. Fortunately, the company has not reported any illnesses or complaints regarding the incident.
Key Takeaways
"The recall was initiated after High Noon discovered that a shared packaging supplier mistakenly shipped empty CELSIUS cans to High Noon."
This statement from the FDA clarifies the origin of the mislabeling issue.
"Consumers are advised to dispose of the affected Celsius cans and not consume the liquid inside."
This warning emphasizes the immediate safety concern for consumers.
This recall highlights the critical importance of accurate labeling within the beverage industry. As consumers become more health-conscious, a mislabeling incident can lead to significant trust issues for brands. With the rise of ready-to-drink alcoholic beverages, the overlap in packaging can pose safety risks. Such mistakes not only jeopardize consumer safety but also impact brand reputation and regulatory scrutiny. This may lead to tighter regulations for both energy drinks and alcoholic beverages moving forward.
Highlights
- Labeling mistakes can have serious consequences.
- Mislabeled drinks put consumers at risk.
- Safety should always come first in beverage production.
- High Noon faces a trust challenge after this recall.
Consumer safety risk from mislabeled products
The mislabeling of alcoholic beverages as non-alcoholic poses serious risks for unintentional consumption, leading to potential health dangers.
Clear communication will be essential for High Noon to navigate consumer trust post-recall.
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