Trump claims Coca-Cola will switch to cane sugar

Trump announces his influence over Coca-Cola's sugar sourcing in sodas.

Trump claims Coca-Cola will switch to cane sugar for sodas

President Donald Trump stated that he has persuaded The Coca-Cola Company to use cane sugar in its sodas. A spokesperson for Coca-Cola appreciated Trump's enthusiasm but did not confirm any plans. The company has traditionally used high-fructose corn syrup in the U.S. since the 1980s, while cane sugar is used in products sold in countries like Mexico. Industry experts, like Duane Stanford, express doubt about a wholesale shift due to the complexity of reengineering the supply chain. Trump's push for sugar change comes amid a broader campaign to eliminate artificial ingredients from food products, highlighting the administration's focus on health issues related to sweeteners.

Trump's announcement may reflect a political strategy aimed at influencing consumer perceptions of big brands like Coca-Cola. While the idea of switching to cane sugar appeals to some health advocates, the reality of such a change involves intricate logistics that could deter the company. This situation underscores ongoing tensions between consumer health trends and corporate practices in the beverage industry. The potential backlash from stakeholders, including investors, raises questions about the sustainability of Trump's promises and the real impact on Coca-Cola's operations.

Highlights

The true implications of Trump's claim will unfold as Coca-Cola responds to public and investor reactions.