Creatine Gummies Under Scrutiny

Health experts warn about a creatine supplement craze after independent tests found some gummies underdose and marketing claims exceed science.

Creatine Gummies Under Fire for Underdosing and Misleading Marketing

Creatine is a compound the body makes and gets from meat and fish. It helps muscles store energy for short bursts of effort. Most studies focus on creatine monohydrate, which has strong evidence for boosting muscle growth, strength and recovery. A wave of new products has flooded the market, from cola gummies to icy blue powders, marketed as easy options. Independent testing by Eurofins on nine brands found that only Wellboost strawberry banana gummies delivered the advertised 5 grams per serving. PUSH gummies showed far less than claimed, with strawberry at 0.102 grams and apple at 0.112 grams. The 30‑day supply price was about 59.95 dollars. A Sydney trainer who submitted nine brands for testing helped expose the gap between label claims and actual content. PUSH apologised and said it would sue the former manufacturer, while a new Australian based producer is stepping in to improve quality control and every batch will be independently tested by Eurofins US.

The episode shines a light on a broader issue: marketing can outpace science in the supplement world. Flashy flavors and female‑targeted branding risk obscuring basic facts about what works. Experts say powders remain the safer bet for reliable dosing and cost, while gummies may lose potency during processing. The incident also shows why independent testing matters and how accountability can shift between brands and manufacturers. Creatine has real benefits for many people, but this is not a one‑size‑fits‑all supplement. Careful labeling, better quality controls and transparent testing are needed to rebuild trust.

Highlights

The science should guide the market, not the other way around.