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Childrenswear recall expands to Matalan and Next over cord risk

Decorative draw cords on Miss Summer outfits exceed permissible length and may cause strangulation. Stop using the garments and return them for a full refund.

August 17, 2025 at 02:29 PM
blur High street retailer urgently recalls kids' summer dresses over 'risk of strangulation and choking'

Matalan and Next recall childrenswear after safety regulator flags long decorative draw cords as choking risk.

High street retailer recalls kids summer dresses over risk of strangulation and choking

Matalan has pulled a selection of Miss Summer outfits from stores after the Office for Product Safety and Standards flagged decorative draw cords as too long. The regulator says the Miss Summer garments pose risks of strangulation, entrapment or choking. The recall covers several dresses and a shorts and top outfit set.

Key Takeaways

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Decorative draw cords on kids wear can create choking risks
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Matalan and Next join a recall already flagged by the regulator
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The issue centers on cords that exceed permissible length
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Consumers should stop using the garments and return them for a full refund
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General Product Safety Regulations 2005 are invoked in this case
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Retailers are under pressure to tighten safety checks across supply chains
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The recall underscores ongoing enforcement of child safety standards in fashion

"The product presents risks of strangulation and choking as they have decorative draw cords which exceed the maximum permissible length."

OPSS description of the danger

"The cord may become entangled and tighten across the childs neck leading to strangulation"

Explains how harm can occur

"The product does not meet the requirements of the General Product Safety Regulations 2005"

Regulatory finding cited by OPSS

The move shows how safety rules can drive quick action across rivals when a regulator speaks. It also highlights how supply chains must balance design with clear safety checks. Regulators are pressing brands to test for cord length and child access, not just style. The ripple effect may push retailers to improve labeling and refunds for worried families.

Highlights

  • Safety must stay ahead of fashion trends
  • A drawcord should never become a choking risk
  • Retailers must act fast to protect children
  • Clear recalls help families make safer choices

Safety recall of childrenswear prompts regulatory attention

Office for Product Safety and Standards flags long decorative draw cords as a choking hazard. The recall affects Matalan and follows earlier action by Next. This underscores enforcement of safety rules for childrenswear.

As safety rules tighten, shoppers will expect faster action and clearer guidance from brands

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