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Xbox changes The Outer Worlds 2 price to $70
Xbox will keep The Outer Worlds 2 at $70 and reimburse pre-order customers who paid $80.

Xbox has decided to keep The Outer Worlds 2 price at $70 after initially announcing an $80 price point.
Xbox Reverts Outer Worlds 2 Price to $70 and Offers Refunds
Xbox has decided against selling The Outer Worlds 2 for the initially proposed price of $80, opting instead to keep it at $70. This pricing strategy includes all holiday releases. An Xbox spokesperson informed IGN that this decision aligns with current market conditions. Customers who pre-ordered the game for $80 will receive refunds through their respective retailers. This change follows backlash over the proposed price increase, especially given the franchise's themes that critique capitalism. The original game launched at $60, with a recent industry trend marking AAA games at $70. This price shift mirrors similar moves by competitors like Nintendo.
Key Takeaways
"We’re focused on bringing players incredible worlds to explore, and will keep our full priced holiday releases at $69.99."
This quote from an Xbox spokesperson emphasizes their commitment to aligning with player expectations while addressing market dynamics.
"The growing expense required to participate in the hobby frustrates gamers."
This statement reflects a broader industry concern about increasing game prices and their impact on consumers' gaming experiences.
This pricing reversal highlights Xbox's sensitivity to public opinion, particularly around game costs in a time of rising living expenses. By sticking to $70 for its flagship titles, Xbox aims to maintain goodwill with consumers who feel pressured by increasing prices. The initial plan to introduce an $80 price point might have alienated some fans, especially given the contradictory messaging of a game critiquing capitalism. As the costs of gaming continue to rise, this careful balancing act will be crucial for maintaining Xbox's market position amid ongoing public scrutiny.
Highlights
- Xbox's $70 price point respects player sentiment.
- Refunds ensure no fans feel cheated over the price change.
- The Outer Worlds 2 saga highlights conflicts in gaming economics.
- Market conditions can be kinder than anticipated.
Sensitive pricing backlash
The shift from an $80 to $70 price point reflects rising tensions over video game costs and public perception.
The decision reflects changing dynamics in the gaming market as companies respond to consumer expectations.
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