Supermarket vanilla ice-cream ratings released

Experts evaluate various supermarket vanilla ice-creams for quality and value.

Top supermarket vanilla ice-cream tested and rated

A recent tasting test revealed a range of quality among supermarket vanilla ice-creams. The evaluation found that cheaper options often rely on highly processed ingredients, resulting in poor texture and flavor. The best-rated ice-cream, Duchy Organic vanilla, costs £3.60 for 480ml and is noted for its creamy texture and clean flavor. Other notable mentions include Sainsbury’s Taste the Difference and Yeo Valley organic options, renowned for their balance and minimal processing. In contrast, products like Wall's and Co-op's varieties fell to the bottom of the scale due to artificial flavors and lack of real cream. By understanding the differences in ingredients, consumers can make better choices without sacrificing enjoyment.

This tasting showcases the stark contrast between premium and subpar ice-creams found in major supermarkets. The findings could challenge consumer habits, showing that price does correlate with quality in this case. With many health-conscious shoppers now focusing on ingredient lists, manufacturers may face pressure to improve their offerings or risk losing loyal customers. A growing awareness of food quality is likely to reshape the ice-cream market, pushing brands to prioritize cleaner recipes and better ingredients.

Highlights

The ice-cream market may be shifting, driven by consumer preferences for quality ingredients.