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Robbie Williams Britpop teaser
New album Britpop reveals collaborations including Gary Barlow and explores AI themes, with an intimate Camden show announced

Robbie Williams previews collaborations for Britpop, including Gary Barlow, and discusses themes from nostalgia to AI ahead of the album release.
Robbie Williams reveals Gary Barlow collaboration on new album Britpop
Robbie Williams has revealed several star collaborations for his upcoming album Britpop, due for release in October, including a track with Gary Barlow. At the launch event he confirmed this will be his first studio album of original material in nearly a decade. Williams also announced an intimate 500-seat show at Dingwalls in Camden on October 9, where he will perform both Life Thru A Lens and Britpop in full. The album features Tony Iommi, Chris Martin, Gaz Coombes, and Barlow, with details announced during the event. Their song Morrissey is described as written from the point of view of someone obsessed with the singer, while another track, Human, tackles fears around AI.
Williams has spoken about his journey, saying he felt musically aimless for a while and spent years looking backwards. He says Britpop marks a chance to reset and start fresh. He also discussed broader aims, including art and investment in arts education, and a wish to make the entertainment industry a Plan A and Plan B for people. Britpop is set to be released the day after the Camden show.
Key Takeaways
"I just spent the last 15 years looking backwards."
Williams explains the focus of his career before Britpop
"If I am going to look backwards, I might as well clear the decks, go back to the start and head off from there"
He describes the album as a reset
"We are being told that we are about to be replaced by AI so there is a chance that we will be removed"
On the AI theme in the track Human
"I want to create the Plan B for people too"
Williams on industry support and resilience
The lineup signals a deliberate blend of Britpop nostalgia with contemporary sounds, while the AI themed track and the Morrissey角 narrative prompt questions about how pop reaches audiences in the age of data and automation. Reuniting with Barlow hints at a healing arc within the Take That orbit, and the choice of an intimate venue suggests a shift toward personal connection over spectacle. The approach could broaden Williams appeal beyond nostalgia to a younger audience curious about tech themes and modern storytelling. The risk lies in balancing reverence for the era with provocative topics that may invite backlash.
Highlights
- I just spent the last 15 years looking backwards
- If I am going to look backwards I might as well clear the decks and head off from there
- We are being told that we are about to be replaced by AI so there is a chance that we will be removed
- I want to create the Plan B for people too
Potential backlash and sensitive topics around AI and Morrissey portrayal
The album touches on provocative themes such as stalking Morrissey and a critical view of AI. These choices could attract backlash or controversy and may raise sensitivity around personal depiction and tech fear in art.
The next move for Williams will test whether nostalgia can coexist with bold new ideas.
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