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Pepsi to introduce prebiotic cola

Starting this fall, Pepsi will launch a prebiotic cola following its acquisition of Poppi.

July 21, 2025 at 07:08 PM

Pepsi introduces prebiotic cola after Poppi acquisition

PepsiCo is set to introduce its prebiotic cola to target health-conscious consumers.

Pepsi launches prebiotic cola after acquiring Poppi

PepsiCo announced on Monday that it will release Pepsi Prebiotic Cola this fall, following its $1.95 billion acquisition of Poppi four months ago. The new drink is part of Pepsi's strategy to capture health-conscious customers as soda consumption declines. With the prebiotic soda market gaining popularity through brands like Poppi and Olipop, Pepsi aims to leverage the growing demand for gut-health products. The prebiotic cola contains three grams of prebiotic fiber and five grams of cane sugar, distinguishing it from other sodas, which often use corn syrup as a sweetener. Consumers will first find the drink online, with retail availability next year.

Key Takeaways

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Pepsi is targeting health-conscious consumers amid declining soda sales.

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The new product features three grams of prebiotic fiber, more than Poppi's cola.

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Cane sugar will sweeten the new cola, unlike the traditional corn syrup.

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The prebiotic soda market has seen growth through brands like Poppi and Olipop.

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Sales data from Pepsi's other drinks indicate a cautious outlook for domestic markets.

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Coke's introduction of Simply Pop marks increased competition in functional sodas.

"Pepsi aims to capture health-conscious customers as soda consumption declines"

This highlights Pepsi's strategy to adapt to changing consumer preferences.

"The new product features three grams of prebiotic fiber, one more than Poppi's soda"

This detail underscores the competitive edge Pepsi hopes to achieve.

"Artificial sweeteners have come under fire in recent health debates"

This shows the broader trends influencing consumer choices about beverages.

"Coke's Simply Pop introduces new competition for Pepsi's prebiotic cola"

The competitive landscape is shifting rapidly in the beverage industry.

Pepsi's move into the prebiotic soda market highlights a significant shift in consumer preferences towards health-centric products. With declining soda sales, traditional brands are forced to adapt or risk losing relevance. The success of Pepsi Prebiotic Cola will depend on its ability to compete against established alternatives like Olipop, as well as how effectively it communicates its health benefits. Additionally, the increasing scrutiny on artificial sweeteners may position sugary alternatives more favorably among consumers seeking cleaner beverage options.

Highlights

Pepsi Prebiotic Cola aims to attract the health-conscious crowd.
Traditional soda sales decline as health trends rise.
Pepsi embraces prebiotics while battling shifting consumer tastes.
A cola with prebiotics? It’s an interesting approach for Pepsi.

Potential backlash over sugar content

Pepsi's use of cane sugar might attract criticism amid public health drives advocating for reduced sugar intake. This decision could lead to a mixed public reaction depending on how health trends evolve.

The launch of Pepsi Prebiotic Cola may signify a turning point for major beverage brands aiming to capture health-focused consumer trends.

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pepsico poppi prebiotic soda health beverages health business

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