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New SpongeBob SquarePants Secret Lair drops available

Three new Secret Lair drops inspired by SpongeBob SquarePants have been released for Magic: The Gathering.

March 24, 2025 at 04:20 PM

The SpongeBob SquarePants Secret Lair drop is now available

Three new Secret Lair drops inspired by SpongeBob SquarePants have been released for Magic: The Gathering.

New SpongeBob SquarePants Secret Lair drops launched

Wizards of the Coast has launched three new Secret Lair drops for Magic: The Gathering featuring the beloved characters from SpongeBob SquarePants. Available since March 24, the drops are Legends of Bikini Bottom, Internet Sensation, and Lands Under the Sea. Each drop can be purchased in Rainbow foil or Non-foil variants, with prices set at $29.99 for Non-foil and $39.99 for Foil. These themed drops showcase cards featuring fan-favorite characters and scenes from the animated series, appealing especially to dedicated Magic: The Gathering collectors. Previous collaborations have included Monty Python and Dungeons & Dragons, making these drops part of a successful trend.

Key Takeaways

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Wizards of the Coast released SpongeBob-themed Magic: The Gathering drops.

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The drops include Legends of Bikini Bottom, Internet Sensation, and Lands Under the Sea.

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Prices range from $29.99 to $39.99 depending on the variant.

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This collaboration taps into nostalgia and attracts new fans.

"This collaboration taps into the nostalgia of older players while attracting new fans."

This highlights the strategic advantage of teaming up with beloved franchises, offering growth opportunities for Magic: The Gathering.

"Each card showcases fan-favorite characters and scenes from the animated series."

This detail emphasizes how these drops mirror the cultural relevance of SpongeBob SquarePants.

The release of SpongeBob-themed Secret Lair drops highlights how Wizards of the Coast continues to engage with popular culture. By merging gaming with iconic media properties, they tap into the nostalgia of older players while attracting new fans. The strategic pricing also ensures exclusivity while catering to collectors' desires. This collaboration could set a precedent for future drops, expanding cross-brand promotions beyond traditional franchises.