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New Safari could challenge Chrome's market share

Apple's iOS 26 introduces features that enhance Safari's browsing experience, putting pressure on Google.

July 2, 2025 at 12:00 PM
blur Chrome on Android needs to copy this one iOS 26 and iPadOS 26 feature

Google's Chrome browser faces stiff competition from Apple's newly launched Safari in iOS 26.

Chrome for Android needs to catch up with iOS 26 features

Apple recently unveiled its iOS 26 and iPadOS 26, introducing a new design language called Liquid Glass. This update brings several functional improvements, particularly for the Safari browser, making it easier to use than Chrome on Android. Key features include enhanced context menus and a desktop-style browsing history that streamline navigation. While Chrome has incorporated features like native page zoom, the new Safari provides a superior overall browsing experience. As Apple gears up to challenge market dynamics, Google’s Chrome faces pressure to deliver an optimized browsing experience, especially as competition heats up with forthcoming devices like the iPhone Fold.

Key Takeaways

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Apple's iOS 26 enhances Safari significantly over Chrome
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Liquid Glass design improves user experience and accessibility
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Competition intensifies as new devices like iPhone Fold approach

"The new Safari offers true desktop browsing on mobile."

Highlighting the advantage of Safari's browsing experience compared to Chrome on Android.

"Apple's approach gives users fewer clicks for essential tasks."

An opinion on how iOS 26 improves user efficiency significantly.

Apple's latest updates significantly enhance the user experience on its mobile platforms, making it clear that Chrome needs to adapt quickly. With Safari's new context menus and history features, Google risks falling behind if it does not prioritize improvements to Chrome on Android. The browser's need for innovation is underscored by Apple's strong push in the market, suggesting that the competition could become even fiercer as new devices enter the fray. The stakes are high as user preferences are shaped by new standards in efficiency and design. In this fast-paced tech landscape, adaptation and foresight are crucial for both companies.

Highlights

  • Apple's new Safari sets the bar high for mobile browsers.
  • Chrome risks losing users if it doesn't innovate fast.
  • iOS 26 redefines smooth browsing with new features.
  • A better browsing experience could mean more users for Apple.

Potential Risks for Google

With the improvements in Safari, Google may face backlash from users who prefer enhanced browsing experiences. If Chrome does not adapt quickly, it risks losing market share, especially with new devices being released.

As the battle for browser supremacy continues, user preferences may shift towards platforms that prioritize ease of use.

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