Meta to release smart glasses with Oakley

Meta and Oakley prepare to unveil a new line of smart glasses suited for athletes.

Meta to reveal Oakley smart glasses on June 20

Oakley released teasers on social media for smart glasses developed in collaboration with Meta. Scheduled for launch on June 20, the Oakley smart glasses are expected to feature built-in cameras and AI capabilities, similar to the Meta Ray-Ban models. Meta is targeting cyclists and athletes, offering features such as music playback and the ability to take phone calls through the eyewear. The specific design may be based on the Oakley Sphaera model, with adjustments to accommodate new technology. The partnership hints at a competitive landscape as both Meta and Apple advance in the augmented reality market, leading to speculation about future releases.

The upcoming launch of the Oakley smart glasses highlights a significant trend in wearable technology that merges fashion with function. Meta's strategy of collaborating with established brands like Oakley can potentially capture a niche market of athletic consumers. However, with Apple preparing its own entry, the competition in smart glasses could intensify rapidly. This race also raises questions about user privacy and how consumers will adapt to technology that closely integrates with everyday life.

Highlights

This development may reshape how athletes interact with technology during their activities.