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Jeep Cherokee Returns with Hybrid Powertrain
The 2025 Cherokee brings a bigger boxy body and a non plug in hybrid to market this year, targeting the midsize SUV segment.
The 2025 Cherokee comes back with a bigger boxy body and a non plug in hybrid, aiming to reclaim a top spot in the midsize SUV market.
Jeep Cherokee Returns with Hybrid Powertrain and Boxier Design
Detroit — Jeep brings the Cherokee back after a nearly three year pause, now larger and boxier with a standard mild hybrid that the company says averages 37 mpg. The powertrain pairs a 1.6 liter turbo engine with two electric motors and a battery to produce 210 horsepower and 230 pound-feet of torque. It sits on the automaker’s STLA Large platform, which is built to support different propulsion options as the lineup evolves.
Prices start at 36,995 dollars including destination charges, with higher trims following. The Cherokee will be built in Mexico at the Toluca plant, and the company notes the potential impact of a 25 percent border tax on imported vehicles. Jeep says the hybrid-only approach is designed to offer strong fuel economy without forcing customers to plug in, while signaling future variants could come later. Inside, buyers get a 12 inch infotainment screen with physical climate controls, Apple CarPlay and Android Auto, a wireless charger and a suite of safety features, plus standard four wheel drive and several drive modes for off road conditions.
Key Takeaways
"With a hybrid with no plug, it’s minimal change"
Bob Broderdorf explains why a non plug in hybrid appeals to customers
"It’s a sharp-looking vehicle, with a roomy interior and a hybrid that should do well"
Sam Abuelsamid on design and market fit
"My 10-year-old self would love it"
Vince Galante reflecting on heritage resonance
The move reflects a cautious, data driven path into electrification. By launching as a hybrid only model, Jeep tests demand for efficiency while avoiding the charging habits some buyers may not be ready for. The boxy design nods to early Cherokee heritage and is meant to appeal to longtime fans and practical SUV buyers who value space and capability.
Industry dynamics back the strategy. Hybrid midsize SUVs have sold well for rivals like Toyota and Hyundai, and Jeep wants the Cherokee to contribute to a broader electrification push without overhauling its core identity. The shift to a Mexican plant adds cost and policy risk, even as U.S. content incentives could cushion the tariff impact. If the price remains competitive and the model delivers the expected practicality, the Cherokee could help Jeep regain lost ground in a crowded segment.
Highlights
- With a hybrid with no plug, it’s minimal change
- It’s a sharp-looking vehicle with a roomy interior and a hybrid that should do well
- My 10-year-old self would love it
border tax and production risk
The Cherokee hybrid’s Mexico based production exposes the model to a 25% border tax on imported vehicles, complicating pricing and profitability amid a competitive market and policy uncertainty.
Heritage meets efficiency as Jeep charts a path through electrification.
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