Google teases Pixel 10 Pro colors ahead of launch

The Pixel 10 Pro will feature new color choices that stand out in the smartphone market.

Google reveals new colors for the Pixel 10 Pro

Google has provided a sneak peek of its upcoming Pixel 10 Pro, showcasing new color options. The teaser highlighted two colors, Moonstone and Jade, which aim to bring a fresh appeal to the line. These shades join the traditional Obsidian and Porcelain, colors that have long been associated with the Pixel series. While retaining familiar design elements from the Pixel 9 series, the device introduces more vibrant options, particularly with the introduction of the deep green Jade variant. Consumers will see these colors in full at the official launch event on August 20.

The introduction of Moonstone and Jade reflects Google's shift towards a more colorful aesthetic, appealing to a younger demographic that favors personalization. By breaking away from conservative tones, Google aims to attract attention in a competitive smartphone market. This could signify a strategic pivot for the brand, leveraging color psychology in device appeal. Overall, vibrant colors could enhance user engagement, making the Pixel 10 series more appealing to potential buyers as the tech industry continues to evolve and aim for distinctive marketing strategies.

Highlights

With the Pixel 10 series, Google embraces color trends in a marketplace eager for innovation.