Google Pixel 10 series and accessories announced

Made by Google 2025 introduces four Pixel 10 models, a redesigned Pixel Watch 4 and budget Buds 2a with new AI features and longer software support.

Google unveils Pixel 10 series Pixel Watch 4 and Pixel Buds 2a with AI upgrades

Google used its Made by Google 2025 event to unveil four Pixel 10 models along with a new Pixel Watch 4 and Pixel Buds 2a. The Pixel 10 lineup includes Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL and Pixel 10 Pro Fold. The Pixel 10 base model features a 6.3-inch Actua display, 12GB of RAM, and a triple camera setup with a 50MP wide, 48MP ultrawide and a new 5x telephoto lens, offering up to 10x optical zoom and 20x Super Res Zoom. It starts at $799 and comes in Obsidian, Indigo, Frost, and Lemongrass. The Pixel 10 Pro shares similar size but adds a brighter 3,300-nit panel, 16GB RAM and a longer battery life, plus a refined 5x telephoto and high-zoom Pro Res options. It starts at $999 and comes in Obsidian, Moonstone, Porcelain and Jade. The Pixel 10 Pro XL expands the display to 6.8 inches and starts at $1,199. The Pixel 10 Pro Fold uses a 6.4-inch outer and 8-inch inner screen, introduces a gearless hinge and IP68 durability, and starts at $1,799. All four run the Tensor G5 chip, promise seven years of software updates, and go on sale shortly after preorders begin on August 20 with wider availability on August 28. The Fold will ship on October 9.

Beyond the phones, Google pushes AI deeper into daily use. Magic Cue aims to anticipate actions and surface flight details during calls, while Pixelsnap turns the back of the phone into a hub for Qi2 accessories with a charger, a stand and a ring mount. Camera software gains new helpers like Camera Coach and Auto Best Take to guide shooting, and Buds 2a deliver Active Noise Cancellation with Silent Seal 1.5 and 20 hours of total battery life for $130. The Pixel Watch 4 follows with larger and brighter displays, faster charging, a repair friendly design and an LTE SOS feature to reach help in areas without cell service. Preorders run August 20 and devices arrive in stores starting October 9. The price ladder and the AI toolkit hint at a deliberate push to turn Google’s hardware into a connected assistant rather than a collection of gadgets.

The lineup signals Google’s strategy to blend premium hardware with AI driven software. The foldable Pixel 10 Pro Fold adds durability via a gearless hinge and IP68 protection, signaling a shift toward more resilient high-end devices. Yet the price tag of $1,799 keeps the Fold in the luxury tier, narrowing its mass appeal even as it broadens the company’s foldable ambitions. Across the line, the Tensor G5 and Gemini AI aim to embed smarter features at the system level, making AI services feel more like a built-in habit than a perk. The emphasis on seven years of updates also reflects a longer commitment to software lifecycles that could influence consumer trust and carrier partnerships. Google’s push into MagSafe-style accessories with Pixelsnap and the shift to serviceable hardware on the Watch 4 reveals a broader effort to make devices easier to repair and upgrade, not just owned and discarded. Overall, the event frames AI as a daily helper, with hardware that supports a more connected, longer lasting ecosystem.

The real test will be real-world use. If Magic Cue and Pixel Snap simplify day-to-day routines without sacrificing privacy or price, the Google devices could turn into habitual tools rather than novelty trophies. The health and safety features on the Watch 4, including the satellite SOS option, point to a safety-oriented user experience that benefits families and travelers alike, but require reliable coverage and clear data policies to avoid misuse or overreach. In short, Google is betting that a coherent AI powered hardware family can deliver value through convenience, durability, and longevity, rather than through dazzling specs alone.

Highlights

The device set tests whether AI helps daily life more than it distracts, and whether price aligns with perceived value.