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GB News incident prompts on air apology

A host used a racial term during a live discussion and apologized on air, drawing criticism and calls for better safeguards.

August 21, 2025 at 09:51 AM
blur Eamonn Holmes stutters apology after dropping racial slur

The incident occurred during a discussion about Kerry Katona’s facelift on GB News.

GB News host apologizes after racial remark on air

On Thursday on GB News, Eamonn Holmes used a racial term while commenting on Kerry Katona’s appearance after a facelift. He later apologized on air. The remark, describing Katona’s eyes as Oriental, was called outdated and offensive. The Home Office has banned the use of the term Oriental since 2021. Katona and co-host Ellie Costello responded on air, and the moment drew sharp criticism over language used in daytime TV.

Key Takeaways

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Live TV carries high risk of offhand remarks becoming a controversy
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The term used was outdated and offensive and should be avoided
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Public accountability can prompt apologies but lasting trust is at stake
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Broadcasters face pressure from audiences and advertisers to raise standards
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Training and editorial checks are likely to increase after this incident
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Public figures may face harsher scrutiny over language

"Are you happy with the eyes?"

On air during the discussion about Katona's appearance

"They look good, they look lovely."

Kerry Katona and co-hosts respond on air

"I had them done over a year ago now"

Katona describing her surgery

The episode shows how quickly a live moment can derail a discussion about cosmetic procedures. It raises questions about the training and safeguards hosts need to avoid harmful language on air. For Katona, the incident underscores the vulnerability public figures face in media scrutiny. Broadcasters now face pressure to demonstrate accountability and to prevent similar missteps in the future.
The case reflects a broader trend in media where audiences demand higher standards of inclusivity. Networks may respond with stronger bias training and tighter editorial checks to protect trust with viewers and advertisers.

Highlights

  • Words travel farther than apologies
  • Live TV demands careful language every minute
  • Accountability is the new standard for hosts

Racial language on air risks backlash and funding

The incident highlights ongoing concerns about on air racism, potential advertiser scrutiny, and regulatory attention. It underscores the need for stronger editorial safeguards and training for hosts in live broadcasts.

Public trust in live TV relies on clear standards and accountability.

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