Blackpool's North Pier officially up for sale

Blackpool’s historic North Pier is now available for purchase, a decision met with regret.

Blackpool's North Pier goes on the market with reluctance

Blackpool's North Pier, a historic Grade II-listed landmark constructed in 1863, is officially up for sale through Avison Young. The current directors expressed that the choice to market the pier was made with a heavy heart, as they shift focus to the Central and South Piers. The site offers various entertainment options, including the Joe Longthorne Theatre, arcades, cafes, and bars. For the past 14 years, the pier has been owned by the same family, which has continued to invest in it despite challenges posed by the COVID pandemic. Plans are also in place to redevelop the Merrie England Bar, which could provide fresh opportunities for revitalization.

The decision to sell North Pier highlights the broader challenges facing traditional seaside attractions. While the current owners have maintained a commitment to the pier, economic pressures and changing consumer habits cannot be ignored. Despite these issues, Richard Baldwin from Avison Young indicates strong investor interest due to Blackpool's ongoing regeneration efforts. The potential enhancement of the Merrie England Bar reflects a shift towards modernization that seeks to attract newer audiences while retaining the charm of its history.

Highlights

The future of Blackpool's North Pier remains uncertain but offers new possibilities for investors.