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Black Myth Zhongkui Trademark Spotted

Trademark hints at a new chapter ahead of Gamescom 2025.

August 19, 2025 at 03:32 PM
blur Zhongkui" Trademark Unearthed Ahead of Gamescom

A trademark filing from Game Science hints at a new Black Myth chapter and sets the stage for a potential reveal at Gamescom 2025.

Black Myth Zhongkui Trademark Emerges Ahead of Gamescom

As Gamescom 2025 approaches, a trademark filing for Black Myth Zhongkui has come to light. Game Science has confirmed it will attend the event, though it has not disclosed what it plans to show. The filing covers various categories, including gaming and marketing items, which leaves open whether this signals a new game or a DLC. The studio previously hinted at sequels and had registered potential follow ups in 2020, but the current filing steers the conversation toward a broader chapter in the Black Myth universe.

The choice of Zhongkui, a figure linked to protection against evil spirits in Chinese folklore, could mark a shift from the earlier Wukong focus. If a new title is announced, it would push the franchise into a wider myth based scope and could attract international interest. Yet the lack of clarity means fans should temper expectations until a formal reveal at Gamescom.

Key Takeaways

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Trademark hints at expansion of the Black Myth franchise
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Zhongkui ties the project to Chinese mythology
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Unclear if this is a new game or DLC
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Game Science plans to be at Gamescom
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Expansion could attract a global audience
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Execution risk alongside marketing challenges
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Signals point to a longer term franchise strategy

"Black Myth Zhongkui signals a broader franchise push"

describes the trademark as part of an expansion plan

"If the execution matches the ambition Chinese myth could reach a global audience"

editorial take on potential impact

"The hype around Gamescom will test whether a new chapter can translate into real demand"

reaction to industry anticipation

The development signals a strategic bet on myth rooted IP. Zhongkui offers a new lens on Chinese folklore that could widen appeal beyond existing fans but demands careful storytelling. This kind of expansion tests a studio's ability to sustain quality across releases and media. A cautious approach would align marketing with gameplay quality to avoid overhype and potential backlash.

Highlights

  • Zhongkui could become a larger mythic canvas for Game Science
  • A strong reveal could redefine cross cultural action games
  • Gamescom will show if the market is ready for a myth driven franchise
  • The next chapter may redefine how myth travels to players worldwide

Potential backlash over myth inspired franchise

Expanding Black Myth into a broader franchise based on Chinese mythology could attract diverse reactions from players and critics, raising considerations of cultural representation and marketing.

The Gamescom moment will test how far a myth driven project can travel.

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