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Apple MacBook Air M4 on sale

The 13-inch and 15-inch MacBook Air M4 are now available at record-low prices on Amazon.

July 28, 2025 at 12:30 PM
blur Apple's MacBook Air M4 is on sale for a record-low price

Customers can now purchase both models at unprecedented discounts.

Apple MacBook Air M4 models available at historic low prices

Apple's 2025 MacBook Air M4 models are now on Amazon at record-low prices. The 13-inch variant is discounted to $799, down from $999, while the 15-inch model starts at $999, previously priced at $1,199. Both models are noted for their thin design, weighing 2.7 and 3.2 pounds respectively, and offer impressive battery life of over 18 hours. Upgrades are available for additional RAM and storage, with discounts also applied to those options, marking a significant drop since their launch.

Key Takeaways

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MacBook Air M4 13-inch now priced at $799, down from $999.
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15-inch model starts at $999, a substantial drop from $1,199.
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Both models praised for their lightweight design and battery life.
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Discounts may signal Apple’s response to increased market competition.
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Upgrade options available at record-low prices.
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These offers will likely boost consumer interest and sales.

"The 13-inch MacBook Air M4 is our pick for best MacBook to buy this year."

This statement emphasizes the quality of the device and its value for consumers during its sale.

"We're big fans of the MacBook Air M4, giving it a 92 in our review."

This rating reflects the overall positive reception and performance of the product amid discounts.

The price cuts on the MacBook Air M4 models highlight Apple's strategy to make premium laptops more accessible. These discounts may increase consumer interest amid rising competition in the tech market. Analysts suggest that lowering prices could also stimulate sales, especially as consumers look for value. Offering record-low prices enhances Apple's appeal but could raise concerns about maintaining profit margins in a saturated market. As these deals attract budget-conscious buyers, they may encourage a shift in purchasing behavior towards more affordable options in premium categories.

Highlights

  • A game-changer for budget-minded tech fans
  • Apple's discount may lure new customers
  • Unlock premium computing without breaking the bank
  • This deal makes MacBook Air a must-have

Potential financial implications from aggressive pricing

Apple's government pricing strategy may lead to concerns about profit margins and long-term brand positioning in a competitive market.

This pricing strategy could redefine how consumers view premium laptops.

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