T4K3.news

Women's EURO 2025 Financials Revealed

Projected revenue for UEFA Women's EURO 2025 reaches €128 million, with significant increases in media rights.

July 28, 2025 at 07:02 AM

The UEFA Women’s EURO 2025 has marked a significant milestone in women’s football finances and attendance.

Successes and Challenges of Women's EURO 2025 Finances

The UEFA Women’s EURO 2025 tournament has generated impressive financial results, including a projected revenue of €128 million, more than double the amount from the 2022 tournament in England. This surge comes from various sources such as media rights, commercial partnerships, and ticket sales. Notably, media rights increased almost twofold, reaching €72 million as women’s football gains mainstream appeal. Commercial rights also saw remarkable growth, nearly tripling since 2022. Despite higher incomes, UEFA anticipates a net loss of €35 million due to increased costs for teams and prize money.

Key Takeaways

✔️

Projected revenue for Women's EURO 2025 is €128 million.

✔️

Media rights have surged to €72 million, indicating wider viewership.

✔️

Commercial partnerships are nearly three times their previous value.

✔️

Record attendance of 657,291 surpasses former records from 2022.

✔️

Prize money has more than doubled to €41 million from 2022.

✔️

A net loss of €35 million signifies a commitment to women's football growth.

"If it was not clear before, it is undeniable now – women’s football is unstoppable and here to stay."

Nadine Kessler emphasizes the growing popularity and recognition of women's football.

"This tournament would have already been profitable if we hadn't increased the prize money by 156%."

Nadine Kessler addresses the financial strategy behind the tournament's prize structure.

"The financial outcome of this European Championship will ultimately be more positive than expected."

UEFA expresses confidence in the long-term benefits of investing in women's football.

The financial landscape of women's football is clearly evolving, reflecting a rising popularity and an impressive increase in revenue streams. As more fans engage with women's sports, their backing becomes crucial in breaking down longstanding barriers in funding and support. The contrasting financial dynamics of the men's and women's tournaments underline both progress and the ongoing disparities. The commitment to invest in women’s football, even at a loss, signals a broader vision to ensure its sustainable future.

Highlights

Women's football is unstoppable and here to stay.
This is just the beginning, as we continue to invest unprecedented amounts.
Millions are following women’s football around the world now.
The Women’s EURO 2025 has set a new benchmark for women's football.

Financial Concerns Around Women's EURO 2025

Despite its financial success, the projected net loss of €35 million raises concerns about sustainability in funding and support for women’s football.

The financial evolution of women's football points towards a bright future despite current challenges.

🏷️

uefa women's football euro 2025 sports finance attendance records sports economics women's football

Enjoyed this? Let your friends know!