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Subway hires former Burger King executive as new CEO

Jonathan Fitzpatrick will join Subway as CEO starting July 28.

July 21, 2025 at 06:04 PM

Subway hires former Burger King executive as its new CEO

Subway has hired a former Burger King executive as its new CEO.

Subway appoints Jonathan Fitzpatrick as new CEO

Subway has appointed Jonathan Fitzpatrick as its new CEO, effective July 28. Fitzpatrick previously served as the president and CEO of Driven Brands, another company owned by private equity firm Roark Capital, which purchased Subway in 2024. Subway faces increasing competition from brands like Jersey Mike’s and Firehouse Subs, prompting a need for strategic leadership. Fitzpatrick's background at Burger King positions him for this challenge. Subway, founded in 1965, is one of the world's largest restaurant chains, yet it needs to innovate to reclaim market share.

Key Takeaways

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Subway appoints Jonathan Fitzpatrick as new CEO effective July 28

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Fitzpatrick previously led Driven Brands, owned by Roark Capital

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Subway is facing tough competition from Jersey Mike’s and Firehouse Subs

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The company plans to innovate further to regain market share

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Roark Capital aims to modernize and expand Subway internationally

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Fitzpatrick's Burger King experience may impact Subway's strategy

"Subway needs to innovate further to regain market share."

This statement outlines the urgency for Subway's strategy in a competitive market.

"Fitzpatrick's previous role at Burger King uniquely positions him for this challenge."

The quote highlights Fitzpatrick's relevant experience for Subway's needs.

The appointment of Jonathan Fitzpatrick signals Subway's commitment to revitalizing its brand in a competitive landscape. Under previous leadership, the company attempted to modernize its offerings with chef-developed sandwiches, yet it still struggles against faster-growing rivals. Fitzpatrick's experience in a similar market may bring fresh perspectives and strategies necessary for turning around Subway's performance. This leadership change reflects not only internal restructuring but also a broader trend of restaurant chains needing to evolve rapidly in consumer preferences since the pandemic.

Highlights

Jonathan Fitzpatrick's leadership experience could be a game changer for Subway.
Subway needs innovation to keep up with its competition in the fast-food market.
Leadership changes often bring new strategies and fresh ideas.
With a new CEO, Subway aims to redefine its brand and capture lost sales.

Leadership Change Raises Questions

The appointment of a new CEO amid declining sales could create uncertainty for Subway's loyal customers and potential investors. The effectiveness of his strategies will be closely watched.

The appointment may reshape Subway's future direction amidst evolving consumer tastes.

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subway leadership business fastfood restaurant business restaurant leadership

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