Squid Game season three breaks Netflix viewership record

The final season of the series reached a remarkable viewership milestone.

Squid Game season three achieves record viewership on Netflix

The third and final season of Squid Game has set a record as the largest launch for a Netflix series. Within just three days, it garnered over 60.1 million views and more than 368.4 million hours were watched. This surpasses the previous record set by the second season, which had 68 million views in its first four days last December. Despite varying reviews—some critiques describe the new season as lacking the sharpness of earlier ones—it has quickly become the ninth largest non-English language season. There are rumors of an English language remake by David Fincher, who has collaborated with Netflix previously. Although series creator Hwang Dong-hyuk indicated he hasn't received any official word about a remake, he expressed willingness to contribute if required.

The viewership for Squid Game illustrates the enduring popularity of non-English content on streaming platforms. While mixed reviews hint at possible creative fatigue, the remarkable numbers show audience enthusiasm remains high. The potential for a remake raises questions about authenticity in translation and whether adapting successful foreign formats can capture the same magic they possess in their original form. As Netflix seeks to sustain its lead, it must balance innovation with the qualities that made Squid Game a global phenomenon.

Highlights

As streaming platforms evolve, the unique voice of international content becomes increasingly important.