Samsung boosts AI free tier for Galaxy devices

Samsung expands a six month free AI Pro offer for Galaxy devices and adds accompanying subscription perks for Fold models.

Samsung gifts free Google AI One Pro to Galaxy users

Samsung is expanding its freebies for Galaxy owners. The six month Google AI One Pro offer covers the Galaxy S25 family and the Z Fold 7 and Z Flip 7, with redemption through the Google One app. The deal mirrors previous promos that tied free AI tools to device purchases, and Samsung notes the offer is limited to select models. An August 11 update specifies that the double freebies apply to the Flip 7 as well, alongside other device-specific promotions.

This move signals a strategic shift. By bundling AI tools with flagship hardware, Samsung aims to turn devices into ongoing platforms for services. It follows Google’s own pattern of layering AI features into its phones, suggesting a broader industry trend: value increasingly comes from software ecosystems rather than hardware alone. If these promos persist through 2025, they could influence consumer expectations and push rivals to respond with similar bundles, pricing trades, or loyalty perks. Yet the long term value depends on how many users actually rely on the included AI tools rather than letting the promos lapse.

Highlights

Loyalty will eventually hinge on usefulness, not freebies.