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New safety campaign launched to honor child
Nechama Tauber's campaign aims to prevent hot car deaths after her son's tragedy.

Nechama Tauber reflects on her loss while initiating a vital safety campaign.
Memory Inspires Life-Saving Movement
Nechama Tauber's article marks three years since the tragic loss of her son, Sholom, who died from a hot car accident. This experience has inspired her and her husband to launch the 59 Seconds for Sholom campaign, aimed at preventing similar tragedies. The initiative introduces Clever Elly, a device designed to remind parents to check the back seat, thereby potentially saving children's lives. Tauber highlights that these incidents often arise from routine changes and can affect any family, regardless of background.
Key Takeaways
"Hot car deaths happen to loving, attentive parents."
This highlights that such tragedies can affect any parent, emphasizing the importance of awareness.
"We need to wake up. We need to slow down."
Nechama Tauber emphasizes the demands of modern life that distract parents from critical tasks.
"Clever Elly reminds us that safety can come from simple actions."
This statement reflects the essence of the campaign's message about everyday safety.
"We have the opportunity to bring more peace into our world, one family at a time."
Tauber speaks to the hope for community unity and proactive safety measures.
The heart-wrenching story of Sholom's death serves as a call to action for parents everywhere. It sheds light on an often overlooked issue within busy lives—the risk of forgetting a child in a car. By sharing their personal tragedy, Nechama and Menachem Tauber hope to create awareness and instigate a community-driven solution to this pressing problem. The campaign’s emphasis on small, actionable steps shows that collective efforts can lead to greater safety and peace for families.
Highlights
- One life saved is like saving an entire world.
- Our tragedy can spark a movement that saves others.
- Daily routines can lead to unthinkable loss.
- Join us in spreading safety, one family at a time.
Sensitive Safety Campaign Initiated
The campaign addresses sensitive issues related to child safety and prevention of hot car deaths, which could elicit strong emotional responses or criticism regarding parental awareness.
The Tauber family's journey exemplifies how personal loss can fuel a movement for change.
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