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NetEase launches Marvel Rivals summer event with new skins

Marvel Rivals adds playful summer skins, including 'The Thong' for The Thing starting July 17.

July 16, 2025 at 12:06 AM

NetEase surrenders to Marvel Rivals players, dresses up The Thing in a thong, calls him "The Thong" in front of all his friends, and puts other heroes in skimpy swimsuits starting this week

NetEase adds humor and summer fun to Marvel Rivals with new character skins.

NetEase introduces new Marvel skins with playful designs for summer event

NetEase is launching a Summer Special event for Marvel Rivals, starting July 17. Among the new skins is a playful take on The Thing, humorously dubbed by a developer as "The Thong." Players can also look forward to summer-themed designs, including free and premium options for characters like Thor and Luna Snow. The event runs until August 15, showcasing a fun blend of humor and fan engagement during the summer months.

Key Takeaways

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NetEase launches a summer event for Marvel Rivals with humor-filled skins.

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The Thing receives a new skin named 'The Thong' after community memes.

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Players can earn a free Thor skin and unlock others via premium tracks.

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The event runs from July 17 to August 15, bringing a playful vibe.

"The cheesiest superhero costume is upon us in the shape of 'The Thong'."

Commenting on the playful new skin for The Thing, reflecting the fun spirit of the event.

"We wanted to embrace summer and inject some humor into Marvel Rivals."

A developer explains the lighthearted approach behind the character designs.

The introduction of whimsical costumes, especially the cheeky naming of The Thing as "The Thong," highlights how developers are tapping into community humor. This strategy encourages player engagement while showcasing a lighter side of superhero gameplay. However, the bold choice may also attract mixed reactions from fans who prefer traditional portrayals of these iconic characters.