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Lamborghini Fenomeno debuts as fastest V12 hybrid

Monterey Car Week sees Lamborghini unveil the Fenomeno, a 1080 hp plug-in hybrid limited to 29 units plus one, priced at 3.5 million dollars.

August 15, 2025 at 05:00 PM
blur Lamborghini’s new plug-in hybrid is the fastest car its ever built

Lamborghini unveils the Fenomeno plug-in hybrid claiming it is the fastest and most powerful V12 the brand has built.

Lamborghini Fenomeno Sets a New Standard for Speed and Hybrid Power

At Monterey Car Week, Lamborghini unveiled the Fenomeno, a limited edition plug-in hybrid car that will be part of the Few Off collection. The car is priced at 3.5 million dollars and will be produced in a run of 29 units plus one for the company collection. It pairs a naturally aspirated 6.5 liter V12 that produces 835 hp with three electric motors adding 245 hp for a total of 1,080 hp. The package includes a 7 kWh battery, giving an estimated electric-only range of about 20 kilometers. The Fenomeno uses a carbon fiber monocoque chassis, carbon ceramic brakes, and rides on 21 inch wheels at the front and 22 inch wheels at the rear with Bridgestone Potenza tires. It accelerates from 0 to 100 kph in 2.4 seconds and has a top speed above 350 kph.

Lamborghini says the Fenomeno is a design manifesto for future models. The car represents a shift toward more electrified performance, while the maker has not confirmed the timing of a fully electric Lanzador or Urus. The company has signaled that an all electric lineup remains possible this decade, but the exact schedule has not been made public. The Fenomeno arrive amid a broader push within the luxury segment to blend extreme performance with hybrid technology.

Key Takeaways

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Total power reaches 1 080 hp through a hybrid setup
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3.5 million dollar price tag emphasizes exclusivity
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Limited run of 29 units signals scarcity as a brand strategy
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20 km electric range defines practical use limits
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Design as manifesto points to future Lamborghini styling cues
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Electrification plans for the lineup remain promises with unclear timing

"Lamborghini aims to redefine what fast means in the hybrid era"

Editorial takeaway on strategy

"The Fenomeno doubles as a design manifesto for future models"

Narrative about design direction

"Limited production underlines exclusivity while maintaining high margins"

Market interpretation

The Fenomeno demonstrates a trend where extreme speed meets hybrid systems. Power density here is the headline, with 1,080 hp achieved through a high performance V12 and electric motors, while electric range remains modest. The car functions as a status symbol and a laboratory piece rolled into a showroom model, underscoring how automakers market performance through scarcity and drama as they transition to electrification.

The price and limited production raise questions about accessibility and the use of exclusivity to sustain margins. If Lamborghini can leverage this halo to broaden interest in its electrified future without eroding its heritage, it sets a blueprint for other luxury brands. Yet the path to full electrification will test whether the same appetite for high performance can coexist with broader sustainability demands and affordable ownership.

Highlights

  • Speed without compromise comes with a price tag
  • A design manifesto built to push limits
  • Scarcity drives value in a crowded luxury market
  • Electric power and drama can share the same stage

Budget and public reaction risk

The 3.5 million price tag and the limited run of 29 plus one in the company collection may provoke criticism and backlash from potential buyers and industry observers. The move tests tolerance for extreme pricing in a market increasingly focused on sustainability.

The road ahead for fast cars will test how far performance can travel on a charge

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