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King Charles launches unique beard grooming products

The new grooming range features ingredients sourced from the Balmoral estate.

July 21, 2025 at 08:56 PM

Your Midgesty! King launches own beard grooming products - made from a midge-repellant plant grown on Balmoral

King Charles unveils a new line of beard grooming products using unique Highland plants.

King Charles launches beard grooming line featuring midge-repellent plants

King Charles has debuted a beard grooming product range designed to tackle the issues of midges and unkempt facial hair. Sourced from the Balmoral estate, the collection includes oils, washes, and balms infused with wild bog myrtle, a plant traditionally used by Highlanders for its insect-repelling properties. The products, handcrafted by local company Hairy Highlander, feature two signature scents, Laird and Chieftain, reflecting the region's natural essence. Prices range from £25 for beard oil to £32 for beard wash, while the Balmoral estate's online shop offers an array of Royal-themed merchandise, including premium tartan items. These products highlight the connection between tradition and modern grooming needs.

Key Takeaways

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King Charles launches a beard care line made from midge-repelling plants.

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Products include oils, washes, and balms sourced from Balmoral estate.

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Wild bog myrtle used has a history of repelling insects for Highlanders.

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Prices for the grooming products range from £25 to £32.

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The collaboration with Hairy Highlander supports local business and conservation efforts.

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Balmoral estate's online shop features various royal-inspired merchandise.

"King Charles has embraced a traditional Highland remedy to solve a common problem."

This highlights how the King is merging tradition with modern grooming needs.

"Hairy Highlander honors a special collaboration with Balmoral Castle for this bespoke range."

This emphasizes the local business's pride in working with royal heritage.

This new line of grooming products is not just about face care; it symbolizes King Charles' effort to merge heritage with contemporary needs. By utilizing local flora known for its practical uses, he promotes sustainable practices while catering to both the nobility and the wider public. The partnership with a regional business like Hairy Highlander emphasizes community support and points to a growing trend among brands to embrace eco-friendly practices. The products reflect a royal touch while addressing a common problem faced by many, potentially expanding interest beyond traditional royal merchandise.

Highlights

Midges beware, King Charles has a grooming solution!
A royal touch to manual labor: Beard care inspired by tradition.
King Charles takes on the Highland midge with style.
Sustainability meets royalty in new beard grooming line.

Potential market backlash due to pricing

The high prices of the products might attract criticism from the public, particularly in economic downturns. Expectations for royal merchandise vary widely, and this could trigger negative feedback.

This product launch stands as a testament to the blend of royal tradition and modern grooming practices.

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grooming charles balmoral sustainability highlanders royalty business environment fashion

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