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Harry and Meghan extend Netflix deal
The couple renew their multi-year collaboration with Netflix through Archewell Productions, including new projects and the As Ever brand expansion.
Prince Harry and Meghan Markle extend their Netflix pact through Archewell Productions with new projects a holiday special and the As Ever brand expansion.
Harry and Meghan Extend Netflix Deal
Prince Harry and Meghan Markle have extended their Netflix partnership through Archewell Productions for a multi-year term. The couple first signed with the streamer in 2020 and have produced projects such as Polo, Harry & Meghan, Heart of Invictus and Live to Lead. Their latest slate includes Meghan's lifestyle series With Love, Meghan whose second season will premiere later this month, as well as the ongoing growth of the As Ever brand in collaboration with Netflix.
Key Takeaways
"We’re proud to extend our partnership with Netflix and expand our work together to include the As Ever brand."
Meghan on extending the deal and brand expansion
"Harry and Meghan are influential voices whose stories resonate with audiences everywhere."
Netflix executive comment on the couple’s impact
"Harry & Meghan gave viewers an intimate look into their lives and quickly became one of our most-watched documentary series."
Netflix chief on the reception of Harry & Meghan
"Join Meghan in Montecito for a magical holiday celebration."
Logline for the upcoming holiday special
The renewal signals Netflix’s continued reliance on high-profile personal storytelling and marks Archewell’s broader shift toward multi-genre content that blends documentary work with lifestyle and brand extensions. The strategy aims to keep audiences engaged across formats and territories while expanding the couple’s influence beyond royal life. Yet the partnership sits under a bright media spotlight, where intimate portraits of public figures can invite scrutiny and backlash if perceived as marketing over message.
Highlights
- The deal signals a long runway for Archewell storytelling
- As Ever shows content can travel beyond screens
- Netflix bets on intimate portraits that shape public imagination
- This partnership blends philanthropy with entertainment
Sensitive topic risk around Masaka project
The Masaka Kids short touches on HIV AIDS in Uganda raising concerns about portrayal consent and potential stigma. The project requires careful handling to avoid misrepresentation.
The years ahead will test how far this storytelling alliance can travel across audiences and platforms.
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