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HALO becomes Ipswich Town's shirt sponsor

HALO has secured a significant sponsorship deal with Ipswich Town, reflecting its growth.

July 28, 2025 at 05:00 AM

HALO x Ipswich Town: Story of software industry's 'major disrupters'

HALO's new partnership with Ipswich Town illustrates its rapid growth and community focus.

HALO transforms Ipswich Town sponsorship into a global opportunity

Suffolk-based software company HALO, known for its innovative IT service management solutions, has secured its position as the front-of-shirt sponsor for Ipswich Town. The partnership marks a significant milestone for both the team and HALO, reflecting the latter's ambitious growth and commitment to community. Founder and CEO Paul Hamilton has built the company from a side project into an industry leader, recently turning down a $2 billion buyout proposal, emphasizing his dedication to local roots. HALO aims to attract new talent by moving to larger offices in Ipswich, which will enable them to hire an additional 100 graduates, reaffirming their focus on fostering local engineering talent while growing their global client base.

Key Takeaways

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HALO is now Ipswich Town's front-of-shirt sponsor, marking a key growth strategy.

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Paul Hamilton emphasizes local talent, hiring primarily graduates from the region.

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The company turned down a $2 billion buyout offer, showing commitment to long-term vision.

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HALO plans to move into larger offices in Ipswich to recruit more talent.

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The partnership with Ipswich Town is part of HALO's larger community engagement strategy.

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HALO's innovative business model saves clients—a reported average of $1 million each per year.

"I’ll never sell though... I love solving problems and building things."

This quote reflects Hamilton's commitment to HALO and his passion for innovation.

"We are firm believers that tribalism's a good thing, to have everyone proud of being from Suffolk."

Hamilton emphasizes the importance of local pride in driving business success.

The collaboration between HALO and Ipswich Town goes beyond traditional sponsorships; it represents a strategic effort to intertwine the success of a local business with a beloved local sports team. As HALO continues to expand internationally, their grassroots approach to hiring and community engagement aligns with a broader trend where businesses leverage local partnerships for global reach. The decision to sponsor Ipswich Town not only provides HALO with increased visibility but also helps cement its brand in the hearts of fans, effectively turning them into brand ambassadors.