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Freelance writer reveals annual salary of £232,000

Lizzie Davey shares insights on her spending and saving habits as she looks to retire early.

July 27, 2025 at 09:00 AM

I earn £232,000 as a freelance writer - my salary feels surreal

Lizzie Davey discusses her income, saving habits, and future plans in a candid diary.

Freelance writer shares impressive earnings

Lizzie Davey, a 34-year-old freelance tech and e-commerce writer from Brighton, details her financial journey in Metro's Me and My Money series. With an annual salary exceeding £232,000, Davey shares insights into her income management. Starting her career as a travel writer, she transitioned to marketing content, later specializing in e-commerce software. With an investment-focused approach, she pays herself £75,000 annually while saving the rest for long-term financial goals, including early retirement by age 55.

Key Takeaways

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Freelancing offers financial potential with the right niche.

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Lizzie Davey's annual earnings exceed £232,000.

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Specialization in e-commerce has proved lucrative.

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Strategic savings are crucial for future financial stability.

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Early retirement plans require disciplined financial management.

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Personal branding enhances a freelancer's marketability.

"Earning this much does feel a bit surreal as it’s an income I never ever imagined would be possible doing what I do."

Lizzie reflects on her surprising financial success in the freelance world.

"My plan is to retire early – before the age of 55 – and I’ve got a financial adviser to help me with that."

Lizzie emphasizes her focus on retirement planning and financial discipline.

"It's really important to put yourself out there on social media and to build your own personal brand."

Lizzie highlights the role of personal branding for freelancers in today's market.

"The majority of my personal money is going on home renovations at the moment, so I don’t have a ton of savings."

Lizzie explains her current financial prioritization amid significant expenses.

Lizzie Davey's account highlights the evolving landscape of freelancing. Her significant income reflects a shift towards specialized skills in high-demand sectors, particularly e-commerce. The current freelance environment presents opportunities, but it requires strategic financial planning, as Davey exemplifies with her disciplined savings and investment strategy. Her successful integration of personal branding in her work cycle demonstrates how freelancers can leverage their skills in a competitive market. The path ahead for freelancers may revolve around adapting to market demands and ensuring ongoing professional development.

Highlights

Earnings feel surreal for a freelance writer in today's market.
Staying disciplined with savings enables freedom to travel and enjoy life.
Clients seek my expertise to drive their revenue and relieve their time.
The journey from a travel writer to earning £232,000 is about constant adaptation.

Financial management raises concerns

Lizzie's high earnings and investment approach reflect potential risks in managing large incomes and expenditures. This financial strategy could draw scrutiny or backlash due to the lifestyle realities for many freelancers.

The future of freelancing appears bright for those who adapt and plan wisely.

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freelance writing finance ecommerce investment business lifestyle

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