Apple TV Update on the Way

Rumors point to an updated Apple TV powered by the A17 Pro chip and possibly revealed this year.

Apple TV Upgraded This Year With A17 Pro Chip

Rumors say Apple is working on an updated Apple TV that could launch later this year. Clues found in Apple code indicate the device will use the A17 Pro chip. The current Apple TV 4K runs on the A15 Bionic, so the move to A17 Pro would be a strong upgrade. The A17 Pro brings faster performance and supports console quality graphics. It also enables AI features and may require an Apple designed Bluetooth and Wi-Fi chip. The release timing is unclear and could come in September with new iPhone models or later in 2025.

Beyond the hardware shift the rumors point to a bigger push by Apple into the living room. If true the updated Apple TV could improve app speed and gaming on a big screen. But as with all rumors nothing is official until Apple confirms a launch window and pricing.

The idea of moving phone level silicon into a living room device shows how hardware design is evolving. If the A17 Pro arrives in Apple TV the box could run more demanding apps and games and AI features may be baked in. That could give Apple a stronger edge over other streaming players and set top boxes. Yet questions remain about price, power use and how quickly developers will adapt.

Relying on rumors also exposes readers to hype cycles. Apple has a history of delaying launches and fine tuning specs before release. Official confirmation is needed before investors or fans adjust budgets or expectations.

Highlights

Official confirmation will shape expectations for the living room upgrade.