T4K3.news

Apple considers deal with AI companies to enhance Siri

Apple is exploring partnerships with OpenAI and Anthropic to improve Siri's performance.

June 30, 2025 at 07:15 PM

Apple Could Use ChatGPT or Claude to Power Siri

Apple considers collaborations with OpenAI and Anthropic to improve Siri's capabilities.

Apple explores partnership with AI firms to enhance Siri

Apple is in talks with OpenAI and Anthropic about possibly using their AI technologies to improve Siri. According to Bloomberg, Apple has struggled with its AI developments and is looking to incorporate advanced large language models into Siri. Anthropic's models seem to be the most compatible with Apple's systems, though the financial proposal is steep, likely requiring a multibillion-dollar annual commitment. Meanwhile, Apple's own AI advancements have faced delays, with new features originally promised for 2024 now expected in 2026. This delay has led to some user frustration and legal challenges against the company.

Key Takeaways

✔️

Apple is negotiating with AI firms OpenAI and Anthropic to boost Siri's AI capabilities.

✔️

Current Siri features have faced delays, causing public backlash and legal action.

✔️

Anthropic's demands present financial challenges for Apple, leading to exploration of other partnerships.

"Apple's delays in AI developments have caused customer outrage and lawsuits."

This quote reflects the seriousness of customer dissatisfaction with Apple's timeline.

"Partnering with AI firms like Anthropic might give Apple the edge it needs."

Highlights the strategy behind Apple's potential partnerships to enhance Siri's capabilities.

This move illustrates Apple's struggle to keep pace in the competitive AI landscape. While it remains committed to developing its technology in the background, bringing in a partner could help bridge the gap in customer expectations versus deliverables. The significant financial stakes are also telling; Anthropic's proposal highlights the resources required to remain relevant in AI development. If Apple can successfully integrate these technologies, it might regain its edge in the market despite current setbacks.

Highlights

Apple's quest for AI assistance shows it won't settle for less.
Integrating new AI models could redefine Siri's future.
Delays in Siri features have led to significant public reaction.
Partnering with AI leaders could be Apple's survival strategy.

Financial implications of Siri development

Apple's consideration of multibillion-dollar fees from AI partners highlights financial risks. The backlash from delays also adds pressure to deliver improved AI features.

The future of Siri's capabilities hinges on these potential partnerships and Apple's own AI developments.

🏷️

apple siri ai technology business technology business AI

Enjoyed this? Let your friends know!